Reputation in business – what’s your social rank?
This morning I was taking advantage of the quiet of New Year’s day to browse the Internet. I came across the site Social Mention. The purpose of the site is to show you how often you are mentioned on the Internet.
When you are running a business and have decided that a good business strategy is to employ in part, an ‘attraction policy’ then being mentioned frequently on the internet can be advantageous to your business. How relevant (and accurate) such a tool as Social Mention is, is still to be determined but it does at least let you see where your content is being mentioned on the net, including the comments made by others about you.
According to Social Mention my social rank is 36/100 which means I’m mentioned once every 4 hours. Thomas Power founder of Ecademy Social Rank is 66.14/100 which according to Social mention means that he is mentioned on the Internet once every 30 minutes! Ivan Misner founder of BNI social rank is 26.71/100 which means he is mentioned once every 2hours.
Ivan and Thomas are established and effective offline and online networkers which may explain why they have such impressive Social Ranks. They are also talented and different displaying wilful independence from those that share the same space in the ‘Networking Industry’.
Are they good examples of mavericks that have understood and mastered their Industy specifics? If so should we be trying to follow their example and increase our Social Rank?
Judith Germain – Maverick Comment
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Tags: business, Business Development, networking, Reputation, Social Rank
January 1st, 2009 at 11:56 am
Great article Judith, social mention is very interesting. I am mentioned once an hour and has found mentions of me where google alerts have not!
January 1st, 2009 at 12:16 pm
I tried the ad this to twitter button but it seems that the post was too long – then I tried to shorten and it did not give the correct link –
thank you!
Walter
January 1st, 2009 at 12:18 pm
That’s great Sarah on both parts. Once every hour is really good and I agree that it finds things that Google Alerts doesn’t! Judith
January 1st, 2009 at 12:23 pm
Hi Walter, can you try again it – I’ve amended the link?
January 1st, 2009 at 3:16 pm
Judith: you say “my social rank is 36/100 which means I’m mentioned once every 4 hours”. You are wrong in assuming a correlation between social rank and the rate of being mentioned.
For example. my social rank is 81.71/100 and I am mentioned every 30 minutes.
http://socialmention.com/search?t=all&q=jim+wade&btnG=Search
Penny Power, however, despite being mentioned slightly more frequently than me (every 25 minutes), has a lower social rank of 73.67/100.
http://socialmention.com/search/?t=all&q=penny+power&btnG=Search
January 1st, 2009 at 3:31 pm
I have placed the link successfully now –
thank you!
Walter
January 1st, 2009 at 10:09 pm
Thanks for the mention Judith. This is good information for brand building.
All the best.
Ivan
January 2nd, 2009 at 3:02 pm
Hi Jim, the figures quoted and meaning is straight from Social Mention and I’m not sure how relevant and accurate their figures are, so I thank you for your comment and reflection.
Hi Ivan, no worries! If nothing else it does help locate content and you are right, build brand awareness.
Thanks both Judith